Benefits of Online Ordering

1. Higher Ticket Averages

   Guest checks from online orders are typically 20-30% higher than those placed over the phone. Online customers order 11% more frequently than phone customers.

2. Upsell High Margin Items

   During peak hours, employees are often too rushed to upsell menu items. Our system consistently suggests high margin items, such as drinks and desserts, at the time of check-out.

3. Gain Valuable Marketing Information

   Capture the email addresses, special occasions and purchasing patterns of your customers for your next promotional campaign. Build customer loyalty for your restaurant.

4. Eliminate Errors

   Customers enter exactly what they want and how they want it. There is no miscommunication, saving you money on remakes and ensuring price accuracy.

1. More Time with Customers

   Free up server and hostess time when orders are placed online instead of over the phone. Your staff spends more time with customers already in your restaurant.

2. 24/7 Ordering Convenience

   Customers have access to your menu all the time and can even place orders in advance. Perfect for a family supper on the go that’s ordered at lunch time!

3. Fulfill Their Demand

   35% said they would order online from their favorite restaurant if it offered the service. 92% of frequent diners have daily internet access.

4. Reordering is Easy

   Customers can save orders as "The Usual," reordering their favorite menu items in less than 15 seconds.

View our informational flier to learn more about how Micro$ale integrated online ordering can benefit your restaurant.